Local card company parcels out hope during tough times

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August 31, 2009 — Tanya Goodall Smith, a member of the Belle Terre Ward in the Spokane East Stake and founder of a company called Wimzie Prints, has joined a national, grassroots effort to reinvigorate America with hope - one greeting card at a time.

Tanya Goodall Smith working on new greeting card designs for Wimzie Prints. Contributed Photo.

During the week of Sept. 1-7, Wimzie Prints will participate in the Week of Hope - a campaign created by an organization called Hope Is In The Cards. Over seven days, Wimzie Prints will offer free postage to every customer who purchases any individual greeting card or note card from her online store.

"The recession has hit America's workforce hard," said Goodall Smith. "The simple act of mailing a positive, upbeat message of thanks or support lifts the spirits of the recipient and the sender. It's a way to do something positive, right now, and spread hopeful, uplifting messages across our country."

Hope Is In The Cards was created by Russ Haan, a small business owner in Phoenix, Ariz. Haan envisions nationwide impact through millions of tiny actions that will add up and change the country's outlook into one of possibility and optimism.

"Hope is a powerful thing." Haan said. "I want to let even the most discouraged person know that somewhere, someone cares about them. I want them to know that together, we can get through this." "When I heard about the Hope Is In The Cards campaign I was very excited to get involved," said Smith. "Spreading hope is right in line with the Wimzie Prints mission, to gladden hearts and inspire smiles. Hope is so needed right now, and it's the little things, like sending a handwritten message, that can really make a difference."

The campaign's goals are simple:

300 million messages of hope and support circulating throughout the country
A renewed sense of community, family and friendship
The word 'HOPE' written or printed on the back of every piece of mail, repeated hundreds of millions of times

"We want to be the first to really step up and support this campaign, because when you send hope, you create hope, and that's exactly what our country needs right now," said Goodall Smith. "We have faith that our community will really embrace the concept."

Recognizing that pennies are tight for everyone, if someone cannot afford to send a card, they can simply write the word "HOPE" on the back of any piece of mail they send - packages, letters, and yes, even bills.

For more information about the Week of Hope campaign, please visit www.hopeisinthecards.org. To learn more about Wimzie Prints, or to order a greeting card during the Week of Hope, visit www.wimzieprints.com.

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